The beginning of my Yoga Journey

img_1190“Wow, that’s pretty amazing,” I told my boyfriend Jake of 5 years, after he had showed me some pictures of his friends significant others getting into some crazy yoga poses. At the time I thought they were impossible and that I had to be some sort of gymnast to be able to preform these astounding poses. Jake, at the time was trying to include me on his everyday adventures to visit his friends, and thought I might be more interested in going if I had female friends to interact with. Although it seemed at times that I didn’t have the slightest interest in yoga, my curiosity got the best of me after about of month of Jake trying to entice me on this journey. Jake knew me better than I knew myself. He knew I was falling into some sort of depression, and that I needed something to help me focus and pull me out of this rut that I had seemed to fall into. I had spent a majority of my twenties at the gym for active exercise as well as competing in triathlons, and bike runs by the time I reached my 30’s. Although I dedicated quite some time to these events, I wasn’t happy inside and I hadn’t been in a long time.

Before I began this journey, I was living a life of going through the motions without any thought or care. I was raised to believe that in order to be successful, I needed a decent husband, a good career and a house. Even when I knew deep down that none of these things would make me content, I pursued them anyways. I pursued them because I wanted to be happy so bad, and I wanted more out of life. While trying to be everything I thought was expected of me, I had found yoga sometime in the beginning of last year(2016) through Jake. I was reluctant to start my own practice and had to see with my own eyes before I could be astonished enough start down a new path. I had spent a majority of my life battling depression and anxiety and didn’t see any end in sight.

At age 34(In 2016), I started making small life changes although I wasn’t aware at the time of the transition, or why i was starting to feel different emotionally about myself. The changes began when I started seeking friendships with other yogis. I have social anxiety so this was a major step for me. I always had one good friend in my life that I could always count on, but to reach out to others beyond that was sort of exhausting to me. I thought it had something to do with my anxiety. It was hard at first making new friends and at times I felt like I wanted to give up. Why was I doing this to myself? Did I need friends to practice yoga? Certainly not, but my heart spoke louder than my mind and I continued to reach out to others. Things started to change immensely about a month or so into my home yoga practice. Only I didn’t just practice at home. I had become so determined in my yoga, that I would spend somewhere between 4-8 hours a day practicing, all while working full time at a local hospital and caring for two children. If this seems a bit extreme, its because it was. I was practicing with every spare moment I had. This included during my lunch breaks at work, before the kids woke up in the morning and after the kids would go to sleep.

Although most people wouldn’t know where to begin when starting a home practice, I jumped straight into inversions and arm balances. I had no idea what I was doing. I was simply practicing based off tips I had received from my new friends and you tube videos from the internet. I also went to Instagram for most of my inspiration. Here there were thousands upon thousands of yogis willing to share their life journey with everyone while giving out advice and tips for an approach to a yoga pose that would seem almost impossible at first sight. How did I never come across yoga before? I had asked myself this repetitively. I thought yoga was this amazing gift that everyone should have access to. By the second month of my practice i was already getting comfortable with all inversions. My determination wouldn’t let me slow down. I felt so empowered yet I still didn’t know why. I didn’t understand what was happening to me or my mentality.
It wasn’t til I had reached about my fourth or fifth month into yoga did I start to incorporate basic yoga flows into my practice after joining a monthly local yoga gathering near my community. Before I knew it I was consumed. I started incorporating Acro Yoga while teaching my youngest son age 8 how to practice.
My outlook on life had started to change. I no longer felt like I was going through the motions anymore. I looked forward to everyday as an opportunity to try new things and connect with myself while learning a new talent. I hadn’t yet discovered meditation or even knew what a real Savasana felt like until I started taking a few yoga classes whenever my pocket book would allow me. Raising two children as a single mother wasn’t easy and didn’t allow much room for extra spending on activities for fun. When I finally started to practice meditation, I was blown away! I had always suspected as a younger child that people who practiced this activity were kind of strange because I didn’t know the benefits or the point. I was also raised as a church goer and led to believe that this sort of practice might open the doors to some unwanted spirits or demons. This is still a common belief among some religious practitioners of various religions.

I am almost a year and half into my yoga practice now. So many things in my life have changed but for the better. I no longer have a poor relationship with food which was a huge game changer for me. I was always so tired and felt drained which I had thought to originate only from the depression but have recently discovered that my poor food choices weren’t helping give me the energy needed to sustain all of my daily activities of living. I also no longer feel the pressure to live to what I considered society standards of buying a home and getting married although I do already have a family of my own. In fact my plans have completely changed! I am currently in school learning to be a yoga teacher. Upon graduation I will receive my 200 hour Yoga Teacher certification. I intend to achieve my 500 hour certification upon completion of the previous course. I’d like to travel a bit when my children become older and maybe connect with other yogis around the world while getting hands on instruction from some incredible people I have met though social media while on this journey! I want to inspire others the way I too was inspired. I still wholeheartedly believe that everyone should have access to yoga whether they can afford it or not. I intend to pay it forward by taking others under my wing and investing in them the way others had in me when I first discovered yoga.
What inspired your practice?

Coming soon: Inversion Junkie Name Change

Dear friends and readers,

It has been brought to my attention that the term “Junkie” in my business name could be offensive to those currently battling drug addictions, or those who are recovering. It is not in my intentions to ever offend anyone in those regards. I have changed my business name from “Inversion Junkie,” to “Mabel’s Yoga,” as not to inflict harm to anyone. Thank you for your patience as I slowly make these changes to not only my business page, but also my Facebook and Instagram pages as well. You can find my new business and Instagram pages here that include the name change:

Mabel’s Yoga Instagram Page

Mabel’s Yoga Business Page

I have filed a petition with Facebook to change the pages name as well, from “InversionJunkie” to “Mabel’s Yoga,” and currently waiting while the changes are made. I’ll add this link to the list when this happens. Thank you again for patience. If you have any questions or concerns about the name change, please feel free to email me at MabelsYoga@Gmail.com

Through The Looking Glass: The Dana Falsetti Protest

Although there is still more to this story than I’ll ever be able to talk about in this article, I am hoping that by coming out to speak about the recent dispute between Alo Yoga and Kino MacGregor, I can hopefully help the yoga community come to an understanding of the facts surrounding the recent letter written by Kino MacGregor on her blog. This article is not intended to persecute either parties involved, but to simply provide a timeline of events and come forth to speak about my involvement with Kino MacGregor, Dana Falsetti, Cody App and Alo Yoga, as well as the events that took place thereafter (Satya). I never had any contact with Kino prior to the lawsuit between Alo Yoga, and Cody App against Dana Falsetti. She has always been an inspiration to me through her Ashtanga practice as a devout teacher of more than 20 years, along with a generally solid reputation.

Kino MacGregor, in her letter that was written on the 31st of May, spoke of a online group that she had helped create in order to keep the pressure on Alo Yoga, to drop their lawsuit against Dana Falsetti, following the release of her first article with Elephant Journal. I was a participant in this group. Kino states in the letter that this group bullied Alo Yoga ambassadors, when that simply wasn’t true. Although we participated in light gossip about the ambassadors, none of the participants in the group ever contacted the ambassadors to leave any harmful or threatening remarks nor did they direct anyone else to. Those interacting with me on Instagram, or those who have spoken with me outside of social media, know that I have always had personal beliefs about Alo Yoga’s business conduct. I have even from time to time spoken out, but for the most part I have kept my opinion private. There are a couple of Alo Yoga ambassadors that I would speak about from time to time and still do in my stories, but most of it was not in regard to their ambassadorship with Alo Yoga. I spoke out against these ambassadors long before I had ever heard of the lawsuits against Dana. I had felt that a couple of the ambassadors had questionable integrity due to my personal opinion that they give unprofessional advice to new yoga practioners, their stance on a lot of sensitive issues, and  their lack of transparency about their partnership with Alo Yoga.  When Kino announced the lawsuit against Dana Falsetti publicly, I took it upon myself to begin my research into Alo Yoga and their ambassadors. I wrote an article on the 17th day of March about Alo Yoga and my opinion of their business practices hoping to not only help Dana gain support, but to also hold Alo Yoga accountable for something I believed to be deceiving with their advertising and marketing practices. Upon publishing my first article about Alo Yoga on my personal blog, and tagging Kino MacGregor and Dana Falsetti in my private stories, I received a private message from Kino to my user account on Instagram (@InversionJunkie), thanking me for my support for Dana and bringing light to the lawsuits against her. We had chatted back and forth multiple times for nearly a week sharing our support for Dana. Sometime between the 25th and 26th of March, Kino suggested we begin a support group for Dana created in a mobile app called “What’s App.” She asked me to round up anyone I thought might want to help and support Dana.  Not only did I create the group, I randomly selected a handful of supporters of Dana’s from instagram to come together and communicate with Kino and myself. Dana had no involvement with this group nor was she even aware of it. Dana and I never communicated beyond me sending her my words of encouragement to stay strong.

Our conversations between Kino, a few others and myself in “What’s App” occurred daily, and we would talk about what we could do to support Dana. Kino would ask us from time to time if we had posted Dana’s Go Fund Me or the petition in support of Dana to our accounts or stories. We would try to collaborate our efforts in finding any way we could to show our support for Dana. I even wrote a total of 4 articles containing information surrounding the lawsuits against Dana. I was more aggressive in my protest than were the others of the group. There were a lot of people who were blocked, had their comments deleted, and were even called bullies just for asking certain ambassadors for transparency, even when written in respectful dialogue. I expressed my negative opinions about a few of the ambassadors actions and responses during the protest in my stories on Instagram, but I never bullied, threatened, or asked anyone to bully or threaten the ambassadors. I, myself, never left any threatening, or bullying remarks on their Instagram pages nor did I direct anyone else too. The other members of the “What’s App” group hardly spoke about the ambassadors with the exception of some meaningless gossip. I do agree that while the statements made in the “What’s App” group weren’t intended to directly hurt the ambassadors, they were still hurtful. Again my efforts in the protest came from a good heart, but I do agree they were disruptive to the yoga community. I did what I felt I needed to do at the time to help raise awareness to the fact that Dana was being sued by two companies (who had recently merged together), in two different states. Kino didn’t speak much in the beginning of the lawsuits about her relationship with Cody App or Alo Yoga. A lot of it didn’t come out til later.

During the protest against the lawsuits that Alo Yoga and Cody App had filed against Dana, Kino had lead the yoga community to believe that Alo Yoga was also suing multiple yoga teachers. She then states in her recent letter on her blog that the rumor she began wasn’t true. While the alleged rumor about multiple lawsuits against other yoga teachers wasn’t true, Kino and myself did in fact both receive a cease and desist (threat to sue). I also received a subpoena in the Dana Falsetti lawsuits even though I was no way previously involved in Dana’s case.

After an alleged settlement between Dana, Cody App, and Alo Yoga had been reached, I thought that would be the end to our What’s App group I had been participating in with Kino. That’s not what happened. Kino insisted she wasn’t “free” and that there were still legal proceedings taking place between Cody App and herself. The members of the “What’s App” group believed that Cody App was taking action against Kino. I do not know if in fact, Cody App took any action against Kino such as another threat of lawsuit or not, and we will never know. Participants of the group would even ask Kino from time to time whether or not Cody App or Alo Yoga were suing her, for which she replied “I can’t talk about it.” I began to see more posts from Instagram users asking Cody app to “Free” Kino. At this point, I received my very first phone call from Kino informing me that she was currently “$30,000 dollars in debt” to her lawyer and they weren’t willing to work with her any further til she paid her debt. Kino kept inciting they were holding her legally somehow. She stated that her friend was kind enough to begin a Go Fund Me account for her legal debts. I didn’t take any part of Kino’s dispute against Cody App, because at that point I had suspected that there was more to the story that I was not completely aware of. Although Kino has always made it apparent she was also trying to get her content back from Cody App from the beginning, I had to separate myself from that equation for which I was not well informed of. I stand behind Kino one hundred percent and still respect her as an amazing and sincere yoga teacher I have always known her to be. I do believe that Kino’s article was in exaggeration of the events that actually took place during the protest against Alo and Cody.

As I stated earlier, I am not here to persecute either Alo Yoga, Cody App or Kino MacGregor. I am only writing this article to state the facts and my involvement in the deputes between all parties involved. There are a lot of things and instances that happened before, during and after the lawsuit that could have been handled better by both parties. While I understand Kino has always been upfront about wanting her content back, there were instances and issues that Kino was not completely upfront about. Kino never informed the others of certain details like the how Alo Yoga offered to buy OmStars, as she stated in the article published by Yoga Journal. That didn’t come til after the lawsuits had been settled. Although, Kino never sold OmStars to Alo. For my involvement in all of this, I am truely sorry for any devide in the yoga community I have created as a result of my protest during the dispute between all the parties involved. I may have reacted hastily at times. I learned a lot and hope to grow from this experience.

I have included the screen shots that I personally had left of the group chat before it was deleted. I have crossed out the names to protect any individuals involved in the support group with the exception of Kino and myself.

The Truth Behind Alo Yoga’s Marketing Tactics and the Alleged Sexual Harassment Allegations Against CEO Danny Harris.

This article is the sole opinion of the writer.

“The ‘brand perpetuates body shame,’ ‘the brand is elitist,’ and is a ‘club that only some can be in.’ ‘The brand does not make clothes for the plaintiff and her students,’ and ‘there are sexual allegations against one of the owners,’ and the brand lies.” These are the words that Alo Yoga and Cody App, both partners, are alleging that Dana Falsetti (@NolaTrees on Instagram) posted broadly to social media, although Dana claims it was only posted to her stories “for one hour drawing in only 3,578 views.”

These comments were allegedly said in a temporary Instagram story according to court documents of both lawsuits by Alo Yoga and Cody App against Dana Falsetti. You can find the links below to read the details of recent published articles and allegations against her. Alo Yoga claims Dana’s accusations in the Instagram story are false and defamatory. The only way to find out whether they was true or not was research the validity of Alo Yoga’s claims. This article will dissect Dana’s alleged words and include research about said statements.

“It has come to the attention of the yoga community that Alo Yoga is not requiring their ambassadors to use these hashtags and follow guidelines of the F.T.C.”

Link “Alo Yoga’s Unethical Business Practices

“Dana has been living with that fear, fighting Goliath on her own since December.”

Link “When One Big Company Picks On One Yoga Teacher” -Kino MacGregor

“And like Kino, Cody considers itself a defender of the spiritual heart of yoga.”

Link “The Truth behind Kino’s Letter” -Paul Javid

“Don’t I at least deserve the right to respond honestly and state the facts without yet another impending lawsuit?”

Link “Alo, Do The Right Thing and We Will All Thank You” -Kino MacGregor

“Your not contactually obligated to sue Dana or fight the release of their content. You could stop this.”

Link “From One Non Famous Instagram Yogini to Another” -Angela Maguire

“My personal hope is that the two “sides” can talk this out sans lawyers, and find a point of consensus that is truly a win for all.”

Link “Kino Talks with Waylon about Alo and Dana” -Elephant Journal

“Court records state Dana posted the Instagram comments at issue on December 5, 2017, Cody filed its complaint the next day, on December 6, 2017, and ALO filed its complaint on December 8, 2017, so it appears Cody and ALO resorted almost immediately to litigation… because of the high cost of litigation, is usually regarded as a last resort for resolving a dispute.”

“What Dana Said About Alo & Cody and What We (as lawyers) See As The Best Outcome” -Zach and Rachel Dyer

End article links

We’ll first begin with the body shaming and “lies”. It would seem on the outside that Alo Yoga is just a clothing company with beautiful ambassadors, great clothing, and inspirational messages. Upon digging deeper, what was discovered was far more than shocking. We all know about company marketing tactics on social media, ads everywhere you look, and your favorite celebrities sporting some expensive clothing that you just have to buy. Alo Yoga takes it a step further by purchasing large Instagram accounts with followers in the hundreds of thousands after the accounts been well already established as inspirational Yoga pages for aspiring yogis to follow. These pages contain mostly thin white woman and athletically built men, some of which are well known yoga teachers and Instagram celebrities. These ambassadors repeatedly break the Federal Trade Commissions Transparency Guidelines by not using the partnership disclosure provided by Instagram, as well disregarding the required use of the hashtags #ad and #sponsored for their user pages.

These supposed inspirational yoga pages that are not known to be owned by Alo Yoga (to the naked eye), are deceiving to all those aspiring to develop a yoga practice and coming to Instagram for inspiration. The message these aspiring yogis see is pretty clear. “Buy Alo Yoga clothing, be skinny, be advanced and take good pictures.” If you don’t meet these requirements it is unlikely you’ll ever be featured on one of their pages. Eventually these new yogis cave and they go buy the leggings so they can feel good in their practice. Links to just a few of the major Alo Yoga owned and operated “Inspirational” yoga pages can be found below. It is unclear at this time how many of these pages are out there.

Link To Alo Yoga Owned and Operated @Studio2Street Instagram Account

Link to Alo Yoga Owned and Operated @YogaChannel Instagram Account

Link to Alo Yoga Owned and Operated @YogaGoals Instagram Account

Link to Alo Yoga Owned and Operated @YogaInspiration Instagram Account

Link to Alo Yoga Owned and Operated @Yoga_Looks Instagram Account

One of the major claims in Dana Falsetti’s alleged statements was the “sexual allegations” against one of the owners of Alo Yoga. The original allegation came when Rachel Brathen or (@Yoga_Girl on Instagram) asked her followers to share their #MeToo stories with her at their discretion and with complete confidentiality/ anonymity. At the time, the allegations were a rumor that was hotly debated between Alo Yoga Ambassador Morgan (or @FindingMorganTyler on Instagram) and some of her followers. Morgan claimed that the accusations against Danny Harris CEO of Alo Yoga were false because she “knows him.” Upon further research we found more disturbing reports against CEO Danny of Alo Yoga. If you go to the links below, you’ll find reports from previous employees that depict Danny Harris as an egotistical, womanizing and very ill mannered man.

Link to Alo Yoga Employee Review

Link to CEO Danny Harris Employee Review of Color Image

Link to Alo Yoga Employee Review 2

Link to Alo Yoga Employee Review 3

Link to Alo Yoga and Bella Canvas Employee Review

Upon further digging we also found other articles associated with Alo Yoga CEO Danny Harris. Links can be found below.

“Company Fails to Prove Bad- Faith Registration of Domain Name Identical to its Trademark”

“Alo Yoga CEO Danny Harris stretches out $30 million in Holmby Hills”

“Internet Yoga Star Reignites Debate Over Corporate Body Shaming” (Dana Falsetti)

If you’d like to support Dana Falsetti either monetarily through her Go Fund Me account or by signing the petition, click on the links below.

Dana Falsetti Go Fund Me For Legal Help

“Stand With Dana Falsetti Against Alo Yoga Lawsuit” Petition

We Stand With Dana Falsetti

This article is the sole opinion of the writer.

Danny Harris and Marco DeGeorge of “Alo Yoga,” along with Paul Javid and Pejman Pour Moezzi of “Cody App,” are currently suing 24 year old Dana Falsetti (known on Instagram as @NolaTrees) for breach of contract, Conspiracy, and defamation. You can click the link below to read the articles printed thus far surrounding the case. The purpose of this article is to come together and stand with Dana Falsetti.

Link “The Truth Behind Alo Yoga’s Marketing Tactics and the Sexual Allegations Against CEO Danny Harris”

There are many ways we can help Dana. You can donate to her Go Fund Me account to help her with legal expenses, as well as sign the petition below to encourage the two corporations to stop legal action against Dana.

Dana Falsetti Go Fund Me

Stand With Dana Falsetti Petition

If you are unable to donate and or have already signed the petition, there are still plenty of ways you can take action and support Dana. You can voice your support for Dana by sending in your complaints and concerns in the form of emails to Alo Yoga and Cody App directly. Please be respectful and diligent in your letter, but let them know you stand behind Dana. Please send your letters to the emails below.

Alo Yoga CEO Danny Harris

Alo Yoga Co Founder Marco DeGeorge

Cody App Co Founder Paul Javid

Cody App Co Founder Pejman Moezzi


Currently there are 3 major clothing department stores that currently sell Alo Yoga clothing. If you’d like to further assist and support Dana, you can copy and paste the letter below into an email and send it to the corresponding email addresses below the letter.

Dear (insert store),

I’ve been shopping and coming to your department store for quite some time. However, I was saddened to see that you are selling clothing for Alo Yoga. While I love (insert store), I will no longer be able to support your business until you remove Alo Yoga’s clothing. Not only is the quality less than what you’d expect for the price but their advertisement practices are shameful and unethical. I am asking you to please reconsider. Please remove Alo Yoga clothing from your store. Feel free to contact me with any questions regarding this issue.

I am also posting the following links below to help you reconsider your decision.

https://inversionjunkie.blog/2018/03/18/alo-yogas-unethical-business-practices/

https://inversionjunkie.blog/2018/03/29/the-truth-behind-alo-yogas-marketing-tactics-and-the-sexual-harassment-allegations-against-ceo-danny-harris/

Thank you for your time and consideration.

Sincerely,

BloomingDales Contact Form

Nordstrom Contact Form

Revolve Clothing Email


Finally, you can continue to help Dana by also sending your concerns and complaints directly to their Instagram pages below.

Alo Yoga Instagram Account

Cody App Instagram Account


Thank you for your time and all your support for Dana Falsetti.